Intervista_TopPowder_05_OK
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«We've developed a complete range of products that are natural,
vegan and organic.
From primers to correctors,
we've focused on natural products
using only the finest raw materials
and Cosmos-certified ingredients.
We also have a really important new product announcement,
the result of a lengthy project at our research department:
Top Powder.»
«This is a powder made with
a special production process,
which delivers an
unbeatable creamy texture
that is uniquely delicate to the touch.
It also has an adjustable shimmer
in three different strengths.
Top Powder is a product for personalised make-up
for every occasion and at any time of day.»
«Yes, and not just in
terms of texture and shimmer.
We can press the powder
into any shape and size
and create palettes containing a number of different colours.
We can also emboss the powder
with original shapes and patterns,
to meet all client requirements.»
«We are presenting it for the first time
here at Cosmoprof in Bologna
and we'll be showing it
at the other international fairs
we shall be attending
during the year.
We are also presenting it
with an ad hoc promotional campaign.
We're really excited about this product
and the initial response it has received.»