Mad World: Fembots, Advertising and Male Fantasy
Created for Bitch Magazine's Mad World Virtual Symposium: http://bitchmagazine.org/blogs/mad-world
Advertisers are tapping into some of the most misogynistic male fantasies when they use futuristic fembots to convince men to buy their products. They are selling a fantasy of control by turning women into obedient, mute, homemaking, sex slaves.
Texts referenced in video:
"Heineken 'DraftKeg': The Most Sexist Beer Commerical Ever Produced?" - http://adage.com/adreview/post?article_id=120078
The Gender Knot by Allan G. Johnson - http://www.agjohnson.us/books/genderknot
See more videos at http://www.FeministFrequency.com
Sign In/Register for Dotsub to translate this video.