Data blogs3
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Hi there William Vanderbilt and I have
developed a two-part blog series focused
specifically on next generation sales
channel analytics. In the first blog we
explore the question of what additional
information do manufacturers and vendors
need to collect and how to integrate
that information with their customer
data. And develop customer insights from that. In the
second blog, we explore the predictive
side of channel analytics.
Specifically we delve into
questions like what routes to market do
we believe would be best suited for
future success, who those sales channels
are and how to optimize them. You'll see
two links below
One takes you to the first blog
around what additional information and
the integration into customer data. The
second is talking about
predictive channel analytics. Both
William and I hope you enjoy what it is
that we've developed and would welcome
any feedback or comments. Thank you.