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Did You Know 4.0

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Did You Know? 4.0 Fall 2009 A surge of new technologies and social media innovations is altering the media landscape Convergence is everywhere. It's easier than ever to reach a large audience, but harder than ever to really connect with it hese changes are affecting the way people behave. Are your ready for the future? Well over 1,000,000 books are published worldwide every year A Google Book Search scanner can digitize 1,000 pages every hour Americans have access to 1,000,000,000,000 web pages 65,000 iPhone Apps, 10,500 radio stations 5,500 magazines, 200+ cable tv networks There are 240,000,000 TVs in the U.S 2,000,000 are in bathrooms When was the last time you read a newspaper in the loo? Newspaper circulation is down 7 million over the last 25 years But in the last 5 years, unique readers of online newspapers are up 30 million This year, traditional advertising is in steep decline Meanwhile, digital advertising is growing rapidly 47% of broadcast TV viewers say they'd pay for ad-less programming More video was uploaded to YouTube in the last 2 months than if ABC / NBC / CBS had been airing new content 24/7/365 since 1948 (which was when ABC started broadcasting) 10 million is the number of unique visitors ABC / NBC / CBS get every month, collectively These businesses have been around for a combined 200 years 250 million is the number of unique visitors MySpace / YouTube / Facebook get every month, collectively None of these sites existen 6 years ago. You've been Rickroll'd, right? So have about 40 million other people 95% of all songs downloaded last year weren't paid for Wikipedia launched in 2001 It now features over 13 million articles in more than 200 languages. Cisco's Nexus 7000 data switch could move all of Wikipedia in... .001 seconds! Makes the wifi at the local coffee shop seem really, really slow, huh? Not Slow: Ang Chuang Yang of Singapore He typed a Guinness Book of World Records-aproved 160 character text in his cell phone in 41.52 seconds That's about 4 characters per second. OMG! How many text messages does the American teen send each month? Nope. 2,272 Above Average: Brady James of Los Angeles, California, sent 217, 541 text messages in March 2009 Nokia manufactures 13 cell phones every second. 1,898 since this video started Right now, 93% of US adults own a cell phone But 1/3 don't yet feel safe using it for purchases. Unless we're talking about pizza 3 Million is the amount Dell claims to have earned via Twitter posts since 2007 In Februrary 2008, John McCain raised $11 millions for his US presidential bid That same month, Barack Obama attended no campaign fundraisers Instead, Obama leveraged online social networks to raise $55 million in those 29 days. How are you using social networking sites? Among larger U.S. companies, 17% have disciplined an employee for violating blog or message board policies. I hate Ron, my big fat loser boss at BigCo. i'm looking 4 a new job. ummm isn't he on your friends list? See you in my office Monday, Ann >:-( Twitter played an unprecedented role in sharing information during the 2009 Iranian presidential elections All mentions of the disputed election were bumped from Twitter's trending topics list when news of Michael Jackson's death broke. Jackson, swine flu and Barack Obama have been this year's top subjects for malware-distributing emails. 90% of the 200 billion emails sent every day are spam. The mobile device will be the world's primary connection tool to the internet in 2020. The computer in your cell phone today is a million times cheaper and a thousand times more powerful and about a hundred thousand times smaller (than the one computer at MIT in 1965).. So what used to fit in a building now fits in your pocket what fits in your pocket now will fit inside a blood cell in 25 years. Now that's convergence. And now you know

Video Details

Duration: 4 minutes and 45 seconds
Country: United States
Language: English
Genre: Animated
Views: 8,427
Posted by: arturogoga on Sep 16, 2009

This is another official update to the original "Shift Happens" video. This completely new Fall 2009 version includes facts and stats focusing on the changing media landscape, including convergence and technology, and was developed in partnership with The Economist. For more information, or to join the conversation, please visit and

Content by XPLANE, The Economist, Karl Fisch, Scott McLeod and Laura Bestler. Design and development by XPLANE,

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