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HealthPhone™: Initiation of Colostrum Within 1 Hour of Birth

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Video Details

Duration: 1 minute
Country: Ethiopia
Language: Amharic
Producer: Alive & Thrive - Ethiopia
Views: 85
Posted by: nand on Sep 26, 2012

The analogy in this spot is that colostrum is good for babies just as it is for newborn calves because it is both food and medicine.

The 7 spots, directed to Ethiopian men, each focus on a critical feeding practice and correlate good farming practices and good feeding practices through agrarian analogies. The aim is to create support for the actions and fulfill fathers' desire for smart, healthy, and strong children. They focus on 7 themes related to infant and young child feeding practices.

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