Car Board Game
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Rudiger Schenker used to manufacture machines for the auto industry.
That was before Schenker lost almost all of his clients in the financial crisis.
Desperate to keep his company of twelve, near the Bavarian Alps, in business,
Schenker cam up with a new way of using his machines.
I heard a radio report that the games industry was booming and thought maybe I could invent a game.
And so the board game "Cash for clunkers - do it!" was born.
Schenker chose the car theme becaue Germany's
cash for old car scheme was making the headlines here and abroad.
The scheme invited car owners to dump their old cars
for a cash incentive that ministers hoped would boost the economy
as people spent the proceeds.
The game which is a cross between Monopoly and Ludo
has already sold a thouasand copies.
Of course Schenker tested it on his own family first.
At first I thought dad had gone mad
but when we played for the first time it was really fun.
I think it's brilliant.
The key is the aluminium cars players want to get their hands on.
The thing in the game that's special
is the new cars which are cut out of a single block of aluminium.
So now, our expensive metal cutting machines are back in business
and my employees still have jobs.
The moto of the game is simple
you need to knock out competition while trying to get your plastic car to the garage
where a gleaming aluminium replacement awaits you.
For German car owners who heard on Wednesday
that government cash for their clunkers had run out,
Schenkers board game cost 32 euros and has enough cash to go round.