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The Psychology of Food Choice_Final

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>> Hey, how are you feeling today? And how do you feel about feeling that way? It's normal to have feelings about our emotions, to feel annoyed that we feel angry, to feel angry that we feel sad, and to "should" ourselves when we feel what we perceive as the wrong emotion in a particular situation. Can you relate? These are called meta-emotions, the way you feel about your feelings. Emotions are hard. We often deal with them in two ways. We judge our emotions as good or bad or we avoid and disconnect from them. Well, guess what? Emotions aren't good or bad, they serve an important purpose and they provide valuable information. Emotions help us communicate. They motivate action and they connect us to our values and priorities. We'll talk more about that later in the course, but hold those ideas in your back pocket as we move along. Okay, so emotions aren't good or bad and they help us. However, sometimes we don't know why we feel the way we do or even what we feel. Add to that the fact that emotions change constantly and we're left in a tailspin of unknowns. One thing that can help us connect with our emotions is our eating habits. Did you know there's a connection between what you eat and how you feel? It's true. Emotions and food are linked. Have you ever stopped to think about why you feel happy and relaxed after eating certain types of foods and more jittery and on edge after eating other types? Take sugar for example, there's a reason why parents don't like their kids to have sugar at night. They have the ultimate woo-hoo high for a little while as they burn through all that sugar, then crash in an entire heap of crankiness later on. The American post Thanksgiving meal stupor is another example. How we eat, in this case, overstuffing ourselves, influences how we feel, and we'll probably feel lethargic and foggy because the more blood flows to the digestive system, and therefore, away from the brain. This is what we like to call the food-mood connection. What we eat and how we eat influences our emotions. On the flipside, our emotions influence our food choices. Do you ever reach for comfort food? Of course you do. We want food that makes us feel good. The irony is that indulging in comfort foods, giant bowl of mac and cheese anyone? can lead to feelings of irritability. This is partly due to physical discomfort, but also maybe some guilt and frustration because we can't believe we ate the whole thing. There's clearly a connection between food and emotions, but why does it matter? Well, as a Health Coach you'll undoubtedly work with a lot of people who struggle with emotional eating. And in these cases, it's not as simple or as clear cut to recommend that a client just crowd out sugar or eat more vegetables. Most of us know by now what we need to do to lose weight or eat healthy, but if it were that simple, we'd just do it. We all enjoy food as a reward or pick me up from time to time, and that's normal, but when food becomes the number one coping mechanism or tool for distraction, it can slide into a harmful realm. Emotional eating includes using food for a purpose other than nourishment. Now, granted, one might argue that eating a hot fudge sundae doesn't really fall into the nourishment category, but sometimes, let's be honest, you just want ice cream on a hot summer day. Ignoring hunger signals and eating when not hungry, or not eating when hungry, or eating too much, or purposely not eating enough to satiate yourself. The common threat here being that there's some kind of disconnection between how hungry you are and how much you're eating. Using food as a coping mechanism for emotions that you don't want to feel, you might use food to numb, to self-comfort, or even to control feelings of guilt, shame, or powerlessness, and a sudden or urgent need to feel satisfied, a feeling that's usually still unsatisfied even with a full stomach. Emotional eating is about your relationship with eating, your food choices plus the emotional motivation for those choices. This is why as an Integrative Nutrition Health Coach working with emotional eating patterns requires digging into those tough why and how questions rather than focusing on the what. For example, how do you feel after you eat cookies? How do you define out of control eating? Why do you think you eat cookies when you feel sad? Why do you always skip lunch even if you're hungry? Speaking of why, why does this emotional eating course matter anyway? Well, let's start with some stats. In America, 20 million women and 10 million men have had an eating disorder at some point in their lives. About one half of teenage girls and one fourth of teenage boys have tried dieting to alter their body shape. Sixty six percent of Americans are currently on a diet and seventy nine percent of dieters believe that losing weight requires sacrificing. But 74% of dieters believe that anyone can lose weight with enough willpower. How do you feel about that? Discouraged? Sad? Angry? You're not alone in those feelings. Disordered and emotional eating is widespread. It can range from trying a minor diet once or twice to severe and chronic eating disorders, but there is hope. In promising news, 71% of dieters believe that mindfulness is the key to greater health, and the most commonly used aid to improve the healthfulness of diet, a strong support system. Enter the Health Coach, AKA you, because you know we all eat for reasons besides hunger sometimes. It's part of the human condition to reach for whatever helps us deal with strong feelings, and that something is often food. However, for many of your clients and loved ones, it's an ongoing struggle that impacts their daily lives. Maybe you have struggled in the past or struggle now, our personal health challenges often lead us to health coaching because we discovered that there's a better way. Exploring your own relationship with food can be scary, and it requires getting out of your comfort zone, but awareness is your ally, and taking time to put in the work for yourself helps to provide more grounded support to others. What's your why? Why is this course important to you? Take a few minutes right now to answer this question and to think about your own relationship with food whatever that means to you. However you define that relationship is absolutely fine, we all have different ways of making meaning for ourselves. Pause the video, grab a piece of paper, and jot down your ideas. Go ahead, I promise I'm not going anywhere. You'll be prompted to stop and journal your thoughts like this throughout the course, so it's a good habit to keep a pen and paper handy when viewing the videos. All right, hit pause now and record your thoughts. How is that? Again, emotional eating is a sensitive and complicated topic, and we all have our own unique journeys as we muddle through it. Don't forget, we're here to support you on that journey every step of the way as you try to make sense of it. Your moderators and classmates in the Facebook group community are an incredible resource that we encourage you to take advantage of. One of the greatest qualities of coach is self-awareness. Your beliefs shape the way you perceive and deal with your clients. Knowing what you bring to the table opens the door to clearing out your own clutter and moves you away from biases and toward nonjudgment. We'll talk more about how to be successful in this course in another lecture. For now, just know that you're not alone. We all struggle with our own stuff, even Health Coaches. But together, we can do the inner work to gain insight and help us help others. Remember your why that you wrote down earlier, the reason this course is so important to you. Keep it in sight throughout this course to stay connected to and aware of your own emotions. Now head on over to the Facebook group and share your why with your classmates. This is a great opportunity to start connecting with one another. Thanks so much for joining, and I'll see you soon.

Video Details

Duration: 9 minutes and 26 seconds
Language: English
License: Dotsub - Standard License
Genre: None
Views: 5
Posted by: integrativenutrition on Aug 30, 2018

The Psychology of Food Choice_Final

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