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Transcript for The Semco Business Model

Time Content
00:08 → 00:11

Sunny Brazil is a magnet for tourists.

00:11 → 00:17

Each year thousands flock here look for sun, sand, and the good life.

00:22 → 00:26

But often come looking for Brazil's other gift to the world.

00:27 → 00:30

Welcome to Semco.

00:30 → 00:36

It might not look like it, but this is one of the world's most radical work places.

00:36 → 00:39

The differences begins with the reception.

00:42 → 00:45

In fact, Semco has 2 receptionists.

00:45 → 00:49

Nothing unusual about that, except that the company itself

00:49 → 00:52

doesn't know which one will be there to greet you.

00:52 → 00:57

But we are not sure which one will be there in the morning or in the afternoon.

00:57 → 01:02

Because they talk to each other, and they set their own schedule.

01:02 → 01:08

Almost everyone of Semco's 3000 employees sets their own schedule.

01:11 → 01:14

Where is the CEO of this business unit?

01:14 → 01:20

It seems the CEO doesn't have an office and is leaving early.

01:20 → 01:22

He's not the only one.

01:22 → 01:25

There's no reason why they shouldn't.

01:27 → 01:30

IT worker Yal Miso, gives himself Monday off.

01:30 → 01:33

He didn't ask for permission.

01:33 → 01:36

He said it would be very hard for his supervisor to check up on him.

01:40 → 01:44

Like these employees he keeps changing workstations.

01:44 → 01:54

The idea is that you shouldn't use the same position....should not use 2 days in a row.

01:54 → 01:59

It's a rule designed to make employees hard to track.

01:59 → 02:02

We can even work here,

02:02 → 02:08

because if you have one area where you have all the fixed desks,

02:08 → 02:17

the supervisor may be there and see 8 o'clock see who is not here.

02:17 → 02:21

But he is not supposed to do that.

02:21 → 02:27

Right? So the company is to provide means to avoid that.

02:27 → 02:32

See, we don't want to know what time people came, how many hours they worked.