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Transcript for Did You Know 4.0

Time Content
00:03 → 00:06

Did You Know? 4.0 Fall 2009

00:07 → 00:10

A surge of new technologies and social media innovations is altering the media landscape

00:10 → 00:15

Convergence is everywhere. It's easier than ever to reach a large audience, but harder than ever to really connect with it

00:15 → 00:18

hese changes are affecting the way people behave. Are your ready for the future?

00:19 → 00:22

Well over 1,000,000 books are published worldwide every year

00:22 → 00:24

A Google Book Search scanner can digitize 1,000 pages every hour

00:25 → 00:26

Americans have access to 1,000,000,000,000 web pages

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65,000 iPhone Apps, 10,500 radio stations

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5,500 magazines, 200+ cable tv networks

00:33 → 00:36

There are 240,000,000 TVs in the U.S

00:36 → 00:38

2,000,000 are in bathrooms

00:40 → 00:42

When was the last time you read a newspaper in the loo?

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Newspaper circulation is down 7 million over the last 25 years

00:47 → 00:50

But in the last 5 years, unique readers of online newspapers are up 30 million

00:51 → 00:53

This year, traditional advertising is in steep decline

00:57 → 01:01

Meanwhile, digital advertising is growing rapidly

01:01 → 01:05

47% of broadcast TV viewers say they'd pay for ad-less programming

01:08 → 01:11

More video was uploaded to YouTube in the last 2 months than if ABC / NBC / CBS

01:11 → 01:15

had been airing new content 24/7/365 since 1948 (which was when ABC started broadcasting)

01:16 → 01:19

10 million is the number of unique visitors ABC / NBC / CBS get every month, collectively

01:20 → 01:23

These businesses have been around for a combined 200 years

01:24 → 01:28

250 million is the number of unique visitors MySpace / YouTube / Facebook get every month, collectively

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None of these sites existen 6 years ago.

01:34 → 01:36

You've been Rickroll'd, right?

01:38 → 01:40

So have about 40 million other people

01:44 → 01:47

95% of all songs downloaded last year weren't paid for

01:48 → 01:49

Wikipedia launched in 2001

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It now features over 13 million articles in more than 200 languages.

01:54 → 01:57

Cisco's Nexus 7000 data switch could move all of Wikipedia in...

01:57 → 01:58

.001 seconds!

01:59 → 02:03

Makes the wifi at the local coffee shop seem really, really slow, huh?

02:04 → 02:06

Not Slow: Ang Chuang Yang of Singapore

02:06 → 02:10

He typed a Guinness Book of World Records-aproved 160 character text in his cell phone in 41.52 seconds

02:10 → 02:13

That's about 4 characters per second. OMG!

02:13 → 02:19

How many text messages does the American teen send each month?

02:19 → 02:23

Nope. 2,272

02:23 → 02:27

Above Average: Brady James of Los Angeles, California, sent 217, 541 text messages in March 2009

02:27 → 02:33

Nokia manufactures 13 cell phones every second. 1,898 since this video started

02:33 → 02:36

Right now, 93% of US adults own a cell phone

02:36 → 02:40

But 1/3 don't yet feel safe using it for purchases.

02:40 → 02:44

Unless we're talking about pizza

02:44 → 02:50

3 Million is the amount Dell claims to have earned via Twitter posts since 2007

02:50 → 02:53

In Februrary 2008, John McCain raised $11 millions for his US presidential bid

02:53 → 02:56

That same month, Barack Obama attended no campaign fundraisers

02:56 → 02:59

Instead, Obama leveraged online social networks to raise $55 million in those 29 days.

03:04 → 03:07

How are you using social networking sites?

03:07 → 03:12

Among larger U.S. companies, 17% have disciplined an employee for violating blog or message board policies.

03:12 → 03:14

I hate Ron, my big fat loser boss at BigCo. i'm looking 4 a new job.

03:14 → 03:16

ummm isn't he on your friends list?

03:16 → 03:19

See you in my office Monday, Ann >:-(

03:19 → 03:25

Twitter played an unprecedented role in sharing information during the 2009 Iranian presidential elections

03:28 → 03:34

All mentions of the disputed election were bumped from Twitter's trending topics list when news of Michael Jackson's death broke.

03:35 → 03:39

Jackson, swine flu and Barack Obama have been this year's top subjects for malware-distributing emails.

03:41 → 03:44

90% of the 200 billion emails sent every day are spam.

03:44 → 03:47

The mobile device will be the world's primary connection tool to the internet in 2020.

03:49 → 03:54

The computer in your cell phone today is a million times cheaper and a thousand times more powerful

03:54 → 03:58

and about a hundred thousand times smaller (than the one computer at MIT in 1965)..

03:58 → 04:02

So what used to fit in a building now fits in your pocket

04:03 → 04:08

what fits in your pocket now will fit inside a blood cell in 25 years.

04:10 → 04:17

Now that's convergence. And now you know